Sr. Category Manager, Brand Partnerships

職務概要
Overview
The Sr. Category Manager, Brand Partnerships will partner closely with Design, Product Development, Merchandising, Marketing, Planning, and regional teams to bring partnerships to life. This individual will translate partnership and category strategies into product roadmaps, seasonal assortments, and launch plans while balancing consumer demand, brand priorities, and business goals.
The ideal candidate has strong product and merchandising instincts, a passion for culture and consumer trends, experience supporting licensed businesses, and the ability to influence cross-functional teams in a fast-paced global environment.
What You'll Do
- Manage licensed product assortments and directly lead all aspects of product strategy, assortment planning, product development, and commercialization for assigned strategic partners. This includes partner portal and product line manager maintenance.
- Develop seasonal and long-range product roadmaps that translate partnership strategies into actionable product plans supporting growth, consumer relevance, and business performance.
- Partner with the Sr. Manager, Global Partnerships to support category, franchise, and partnership strategies that drive sustainable growth.
- Manage end-to-end product execution, including product briefing, line planning, cross-functional alignment, and commercialization across assigned categories and global markets.
- Use consumer, competitive, and business insights to inform product decisions, find opportunities and risks, and support revenue, margin, and efficiency goals.
- Serve as the product point of contact for assigned partners, aligning partner objectives with Crocs business goals and coordinating collaborators across Build, Product Development, Merchandising, Marketing, and regional teams.
- Analyze business performance and consumer insights to recommend product actions, mitigate risks, and inform future product decisions.
- Build strong relationships with licensors and external partners to understand brand priorities, key initiatives, and future opportunities.
- Support the identification and evaluation of new partnership opportunities across entertainment, sports, gaming, lifestyle, and emerging cultural platforms.
- Coordinate across Marketing, Design, Product Development, and Merchandising to deliver compelling partnership product.
- Align collaborators on priorities, timelines, opportunities, and risks throughout the product creation process.
- Bachelor's degree in Business, Marketing, Merchandising, Product Management, or equivalent experience.
- 3 years of experience in licensing, brand partnerships, product management, merchandising, or category management.
- Experience supporting entertainment, sports, gaming, lifestyle, or consumer brand partnerships.
- Solid understanding of product creation, merchandising, assortment planning, and commercialization processes.
- Ability to build arguments, develop forecasts, and use data to support decision making.
- Experience coordinating complex cross-functional initiatives in a matrixed environment.
- Strong presentation, communication, and storytelling skills with the ability to influence cross-functional collaborators and external partners.
- Ability to balance creativity, consumer insights, and commercial objectives.
- Highly organized with strong project management and prioritization skills.
- Ability to work independently, navigate ambiguity, and move priorities forward while maintaining cross-functional alignment.
- Ability to use business and sales insights to anticipate needs, find opportunities and risks, and recommend product and commercial actions.
- Ability to travel domestically and internationally as needed.
- Experience within footwear, accessories, apparel, or consumer products industries.
- Experience supporting global product strategies across multiple regions and channels.
- Passion for pop culture, consumer trends, storytelling, and brand building.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: Sr. Category Manager, Brand Partnerships
Salary or Pay Range: $90,000 - $100,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify .
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
あなたらしいキャリアを。
採用プロセスの第一歩を踏み出すのは緊張するものですが、私たちはそれをシンプルで分かりやすく、ストレスのないものにしたいと考えています。
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選考プロセスについて
キャリアの歩みは人それぞれですが、私たちはそのプロセスを可能な限り透明かつスムーズにすることをお約束します。Crocs, Inc.でのキャリアを検討される皆様へ、選考の流れをご紹介します。
応募はほんの始まりに過ぎません。ご応募いただいた後、当社の採用チームが皆様の経験を拝見し、Crocs, Inc.においてスキルや目標を最大限に活かせるポジションを検討いたします。
マッチングの可能性がある場合、リクルーターや採用担当者、そして将来のチームメンバーと交流する機会を設けています。その中で、当社の企業文化やブランド、そしてキャリアの可能性について理解を深めていただけます。
もし現時点で最適なポジションが見つからなくても、当社のタレントコミュニティにご登録いただくことで、今後皆様にぴったりの機会が生まれた際に、改めてご連絡させていただきます。
Crocs, Inc.では、ブランドや職種、世界各地の拠点によって働き方が異なります。ポジションに応じて、オフィス勤務、ハイブリッド勤務、リモート勤務のいずれかとなります。対面でのコラボレーションを重視するチームもあれば、ビジネスやチームのニーズに合わせて柔軟な働き方を取り入れているチームもあります。
どこで働いていても、イノベーションとチームワークを大切にし、社会にインパクトを与えるグローバルなコミュニティの一員として活躍していただけます。
コロラドの山々に囲まれたグローバル本社での勤務、ボストンの歴史ある街並みを楽しみながらの通勤、あるいは世界各地のオフィスでの勤務など、どのような選択肢であっても、私たちは皆様の転居をサポートします。提携する移転支援パートナーを通じて、スムーズな移行をサポートいたしますので、皆様はCrocs, Inc.での新しい章のスタートに集中していただけます。
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