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General Manager, HEYDUDE Global Commercial Leadership
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Job Overview
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you're welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you're not expected to fit a mold. You're encouraged to break it and create something better.
Overview
The General Manager, HEYDUDE Global Commercial Leadership is responsible for leading the brand's commercial strategy, revenue performance, and channel profitability across wholesale, digital, and retail. Reporting to the HEYDUDE Brand President, this leader will drive sustainable growth, strengthen strategic customer partnerships, and deliver North America revenue, gross margin, and market-share objectives while ensuring a consistent and compelling consumer experience. This leader will bring a strong understanding of the North American consumer, customer, and competitive landscape, using data and insights to identify growth opportunities, improve commercial effectiveness, and strengthen HEYDUDE's position in the market.
What You'll Do
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment.We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: General Manager, HEYDUDE Global Commercial Leadership
Salary or Pay Range: $490,000 - $525,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify .
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Overview
The General Manager, HEYDUDE Global Commercial Leadership is responsible for leading the brand's commercial strategy, revenue performance, and channel profitability across wholesale, digital, and retail. Reporting to the HEYDUDE Brand President, this leader will drive sustainable growth, strengthen strategic customer partnerships, and deliver North America revenue, gross margin, and market-share objectives while ensuring a consistent and compelling consumer experience. This leader will bring a strong understanding of the North American consumer, customer, and competitive landscape, using data and insights to identify growth opportunities, improve commercial effectiveness, and strengthen HEYDUDE's position in the market.
What You'll Do
- Own North America revenue and gross margin performance across wholesale, digital, and retail, ensuring disciplined management of channel profitability, pricing, promotions, customer investments, and inventory productivity
- Lead the North America wholesale, digital, and retail organizations, establishing clear priorities and accountability for commercial performance, customer growth, and disciplined execution
- Build and deepen strategic customer partnerships, identifying opportunities to expand distribution, strengthen productivity, improve marketplace presentation, and create mutual long-term value
- Drive an integrated channel strategy across wholesale, digital, and retail to optimize channel roles, pricing, promotions, marketplace execution, and the overall consumer experience
- Own the commercial planning process, working with Finance, Planning, Product, Merchandising, Marketing, and Supply Chain to translate growth priorities into revenue forecasts, seasonal plans, channel strategies, and investment decisions
- Use consumer, customer, marketplace, and performance insights to identify growth opportunities, anticipate changes in demand, and make timely decisions that improve revenue, margin, and channel productivity
- Champion commercial excellence by strengthening sales capabilities, customer segmentation, account planning, retail productivity, performance management, forecasting discipline, and data-driven decision-making
- Build and lead a high-performing commercial organization across wholesale, digital, and retail, developing talent, creating clarity and accountability, and fostering a consumer-focused, collaborative, and fast-moving culture
- Bachelor's degree in business, marketing, finance, or a related field, or equivalent relevant experience; an MBA or advanced degree is preferred
- 15+ years of progressive commercial, sales, retail, digital, or general management experience within footwear, apparel, retail, or a similarly scaled consumer business
- 10+ years of senior leadership experience, including responsibility for leading sizable commercial teams and delivering results through cross-functional partnerships
- Proven success leading a North America commercial organization with significant wholesale, digital, and retail complexity
- Deep expertise in strategic account management, customer development, retail operations, channel strategy, commercial planning, and go-to-market execution
- Strong commercial and financial acumen, with demonstrated experience delivering revenue, margin, market-share, and profitability objectives
- Strong understanding of the North American consumer, customer, and competitive landscape, with the ability to translate marketplace insights into commercial action
- Collaborative and empowering leadership style, with a track record of building strong teams, developing talent, influencing senior stakeholders, and creating accountability for results
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment.We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: General Manager, HEYDUDE Global Commercial Leadership
Salary or Pay Range: $490,000 - $525,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify .
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Your Career, Your Way.
Taking the first step in the recruitment process can feel big—we’re here to make it simple, clear, and stress-free.
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Step 2
Talent Review
Our Recruiting team will set up time to get to know you better. We’ll chat about the role, salary expectations, and answer any questions you have about the job, life at Crocs, Inc. and our unique culture. It’s your chance to learn more and see if we’re the perfect fit, together!
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Step 3
Interview
If it may be a fit, we’ll line up interviews with the hiring manager and future teammates so you can get a real feel for the role and who you’ll be working with.
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Step 4
Highlight Your Skills
Come prepared to share examples of your career successes. For technical or specialized roles, we might also ask you to showcase your skills through a case study or a technical assessment. It’s a great way for us to see your strengths in action!
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Step 5
Final Selection
After the hiring team has had a chance to connect with you, we’ll be in touch with next steps. Hopefully, it’s to share some exciting news! If it’s not the right fit this time, we’ll let you know so we can stay connected for future openings. We’re cheering you on either way!
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Step 6
Before You Join Us
Congratulations on joining one of the fastest growing global footwear brands in the world! Before your first day, our teams will guide you through everything you need to know and help you get set up for a smooth start.
What to Expect Along the Way
Every career journey is unique, but we're committed to making the process as transparent and seamless as possible. Here's a look at what you can expect as you explore opportunities with Crocs, Inc.
Your Journey Starts Here
Applying is just the beginning. Once you submit your application, our Talent Acquisition team will review your experience and explore where your skills and aspirations align best within Crocs, Inc.
If there's a match, you'll have the opportunity to connect with recruiters, hiring managers, and future teammates while learning more about our culture, brands, and opportunities.
And even if the timing isn't right for a current role, you'll become part of our talent community, helping us stay connected and consider you for future opportunities that may be the perfect fit!
Where You'll Work
At Crocs, Inc., the way we work varies across our brands, functions, and locations around the world. Depending on the role, opportunities may be onsite, hybrid, or remote. Many of our teams thrive through in-person collaboration, while others offer greater flexibility based on business and team needs.
No matter where you're based, you'll be part of a connected global community focused on innovation, teamwork, and making an impact.
Ready for Your Next Adventure?
Whether you're considering life near the Colorado mountains at our global headquarters, trading your commute for a stroll along Boston's historic streets, or pursuing opportunities in one of our offices around the world, we're here to support your move. Through our relocation partner, we help make the transition as seamless as possible so you can focus on what matters most, starting your next chapter with Crocs, Inc.
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