Creative Copywriter

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Job Overview

At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you're welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you're not expected to fit a mold. You're encouraged to break it and create something better.

Overview

Crocs Inc. is seeking a Copywriter, Mainline Campaigns. This role will be responsible for supporting our go-tomarket campaigns large and small. From new product launches to seasonal stories, you'll get to flex your creative expertise in an exciting and evolving environment! This work is conceptual in nature and demands a writer to understand nuances between various products, consumers, brands, and cultural trends at a highly developed level.

Copy needs span across all our marketing channels: Social, Paid, Print, Onsite, Video, and more. Campaign messaging will need to be considered for global regions in addition to North America. The Copywriter will work with designers and art directors on the creative team, and will also interact with global marketing, product, ecommerce, operations teams, marketing leadership, and at times external partners or agencies. This role is encouraged to build outstanding and compelling content to continue to elevate the Crocs brand across all channels.

What You'll Do
  • Concept compelling campaign ideas and attention-grabbing creative work with a design partner.
  • Write all copy required for campaigns for the Crocs brand, including retail, wholesale, digital, social media, product descriptions and more with a focus on the Personalization space.
  • Maintain consistency of the Crocs brand voice on all channels. Collaborate with designers, social media, marketing, and creative teams on activation concepts and execution.
  • Proofread and copy-edit all copy work related to your projects. Be proactive and anticipate details of a campaign.
  • Support creative teams on additional duties, such as brainstorming, and legal searches.
  • Assist the Creative team with miscellaneous projects as needed.
What You'll Bring to the Table
  • At least 2+ years of proven experience in direct-to-consumer product marketing copywriting; background in creative/advertising; fashion or footwear experience preferred; global experience a plus.
  • Strong command of English language, grammar, and advertising writing styles, as well as a strong understanding of social media trends and colloquialisms.
  • Comfortable writing short video / audio scripts and thinking conceptually about video ideas in partnership with the paid media and organic social teams.
  • Experience in proofreading, copyediting a variety of business and marketing materials.
  • Ability to multitask and complete projects in a timely manner.
  • Attention to detail, organizational skills, and the ability to quickly switch gears in order to keep up with feedback and changes is critical.
  • Outstanding written, communication, and presentation skills.
  • Portfolio demonstrates extraordinary creativity and thoughtful writing.
  • Standout colleague with demonstrated ability to work effectively with multiple cross-functional groups and find the positive in all situations.
  • Strong communicator and collaborator.
  • Maintain a professional and enthusiastic approach with the work and the team.
  • Open to accepting and providing necessary critique and feedback.
  • Flexible availability during off-hours to support global teams on occasion.
#LI-MK1

The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment.We accept applications on an ongoing basis.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.

Title: Creative Copywriter

Salary or Pay Range: $65,000 - $75,000

Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.

At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.

This organization participates in E-Verify .

This position is eligible to participate in a company incentive program.

This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.

The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.

Job Category: Corporate

Your Career, Your Way.

Taking the first step in the recruitment process can feel big—we’re here to make it simple, clear, and stress-free.

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Step 1
Ready, Set, Apply!
We are excited you are interested in roles at Crocs, Inc. and we can’t wait to learn more about you.

02

Step 2
Talent Review
Our Recruiting team will set up time to get to know you better. We’ll chat about the role, salary expectations, and answer any questions you have about the job, life at Crocs, Inc. and our unique culture. It’s your chance to learn more and see if we’re the perfect fit, together!​

03

Step 3
Interview
If it may be a fit, we’ll line up interviews with the hiring manager and future teammates so you can get a real feel for the role and who you’ll be working with.

04

Step 4
Highlight Your Skills
Come prepared to share examples of your career successes. For technical or specialized roles, we might also ask you to showcase your skills through a case study or a technical assessment. It’s a great way for us to see your strengths in action!

05

Step 5
Final Selection
After the hiring team has had a chance to connect with you, we’ll be in touch with next steps. Hopefully, it’s to share some exciting news! If it’s not the right fit this time, we’ll let you know so we can stay connected for future openings. We’re cheering you on either way!​

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Step 6
Before You Join Us
Congratulations on joining one of the fastest growing global footwear brands in the world! Before your first day, our teams will guide you through everything you need to know and help you get set up for a smooth start.

What to Expect Along the Way

Every career journey is unique, but we're committed to making the process as transparent and seamless as possible. Here's a look at what you can expect as you explore opportunities with Crocs, Inc.

Your Journey Starts Here

Applying is just the beginning. Once you submit your application, our Talent Acquisition team will review your experience and explore where your skills and aspirations align best within Crocs, Inc.

If there's a match, you'll have the opportunity to connect with recruiters, hiring managers, and future teammates while learning more about our culture, brands, and opportunities.

And even if the timing isn't right for a current role, you'll become part of our talent community, helping us stay connected and consider you for future opportunities that may be the perfect fit!

Where You'll Work

At Crocs, Inc., the way we work varies across our brands, functions, and locations around the world. Depending on the role, opportunities may be onsite, hybrid, or remote. Many of our teams thrive through in-person collaboration, while others offer greater flexibility based on business and team needs.

No matter where you're based, you'll be part of a connected global community focused on innovation, teamwork, and making an impact.

Ready for Your Next Adventure?

Whether you're considering life near the Colorado mountains at our global headquarters, trading your commute for a stroll along Boston's historic streets, or pursuing opportunities in one of our offices around the world, we're here to support your move. Through our relocation partner, we help make the transition as seamless as possible so you can focus on what matters most, starting your next chapter with Crocs, Inc.

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