Retail Marketing Associate
Westwood, MA, US, 02090
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.
Overview
The Associate, Retail Marketing for HEYDUDE reports to the Retail Marketing Manager and supports the execution of retail marketing initiatives across HEYDUDE’s North American retail fleet, including outlet stores and the Icon store. This role partners cross‑functionally to bring seasonal campaigns, in‑store activations, and local marketing programs to life, ensuring consistent, high‑quality execution aligned to brand and commercial priorities.
What You'll Do
- Support the execution of seasonal retail marketing campaigns aligned to brand and business objectives.
- Coordinate creative briefs, asset development, and delivery of in‑store marketing materials across the retail fleet.
- Assist with mall marketing, grassroots initiatives, and local store activations, ensuring accurate and timely execution.
- Partner closely with Store Operations, Visual Merchandising, Merchandising, and Creative teams to support consistent in‑store presence.
- Track project timelines, approvals, and deliverables across multiple concurrent initiatives in a fast‑paced environment.
- Support retail marketing events at the store and national level, including logistics, materials, and post‑event recaps.
- Assist with budget administration including vendor setup, purchase orders, invoicing, and spend tracking.
- Compile and report on campaign performance, helping identify trends, insights, and opportunities for optimization.
What You'll Bring to the Table
- Bachelor’s degree in Business, Marketing, or a related field, or equivalent years of relevant experience.
- Minimum of 2+ years of experience in marketing, brand marketing, or retail marketing.
- Background knowledge in creative briefing, asset coordination, and marketing execution.
- Strong organizational and time‑management skills with the ability to manage multiple priorities simultaneously.
- Proficiency in PowerPoint and Excel; experience creating presentations, trackers, and basic reporting.
- Strong written and verbal communication skills with the ability to collaborate cross‑functionally.
- Detail‑oriented, proactive, and comfortable working in a fast‑paced, evolving environment.
- Ability and willingness to travel up to 20% as needed.
#heydude
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: Retail Marketing Associate
Salary or Pay Range: $60,000 - $70,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Nearest Major Market: Boston