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eCommerce Operations Manager

Requisition ID:  10244
Job Location(s): 

Shanghai, SH, CN

Time in Office:  Hybrid

Overview

Lead and grow Crocs’ e-commerce business in China (with platforms like JD.com and RED/Xiaohongshu) by driving operations excellence, campaign execution, and platform management—ensuring both strong financial performance and a premium consumer experience.

What You'll Do

1. E-commerce Operations:

  • Lead daily operations and long-term planning for online sales

  • Collaborate with merchandising, marketing, finance, and external vendors (TP, JD, RED, logistics)

  • Deliver topline revenue and P&L health

  • Drive innovation in operational processes

  • Manage vendors and lead cross-functional projects

2. Platform Management:

  • Maintain strong relationships with JD & RED

  • Oversee product launches, promotions, digital campaigns, and shopping festivals

  • Ensure efficient order fulfillment and consumer satisfaction

3. KPI:

  • Revenue & growth vs. plan

  • Profitability vs. plan

  • Conversion rate, UPT, ASP, platform rating

  • User experience & fulfillment efficiency

4. Key Stakeholders:

  • Internal: Country leadership, merchandising, finance, retail, marketing

  • External: JD.com, RED, TPs, fulfillment partners

What You'll Bring to the Table

  • Education: Bachelor's degree or above

  • Experience:

    • 6+ years in e-commerce

    • 3+ years in team management

    • Must have hands-on experience with JD.com

    • Experience with RED or Tmall is a plus

  • Skills:

    • Strong digital ops and campaign planning background

    • Cross-functional leadership

    • Vendor and platform relationship management

    • Knowledge of CRM, CS, logistics, and digital marketing (paid, content, SM

 The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment.

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other protected classification.

 

At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.

 

Job Category: Corporate 

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