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Specialist, Marketplace & eTail

Requisition ID:  12321
Job Location(s): 

Gangnam-gu, Seoul , KR, 06192

Time in Office:  Hybrid

Overview

Crocs Korea is seeking a highly motivated and data-driven Specialist of Marketplace & eTail to lead sales and promotional strategies across key online marketplaces including NAVER and Coupang (1P/3P). This role is responsible for channel management, campaign execution, performance analysis, and operational excellence. Reporting to the Marketplace & eTail Manager, the position plays a critical role in optimizing digital marketing efforts and building strong relationships with external partners and agencies to drive business growth.

What You'll Do

Marketplace Sales & Operations

  • Execute monthly sales and promotional plans across NAVER, Coupang, and other marketplaces.

  • Manage marketplace partnerships, product assortments, inventory planning, and supply forecasting.

  • Plan and execute promotions including pricing, media, CRM, and key placements.

  • Maintain and update pricing in SAP for promotions, EOSS/EOL, and campaigns.

  • Monitor competitive pricing, Item Winner status, and compliance issues.

  • Analyze performance using KPIs (revenue, traffic, CVR, ASP, AOV).

Digital Marketing

  • Manage daily and weekly marketing budgets across marketplaces.

  • Set up and optimize SA/DA campaigns to maximize ROAS and revenue.

  • Deliver performance reports with actionable insights.

Reconciliation & Collaboration

  • Manage reconciliation and P&L accuracy for marketplace and Coupang accounts.

  • Collaborate with internal teams and external partners through regular meetings and reviews.

  • Support eTail initiatives including launches, account meetings, and order reviews.

What You'll Bring to the Table

      · Bachelor’s degree in Business, Marketing, or a related field, or equivalent experience.

      · 5+ years of experience managing marketplace channels and promotional campaigns.

      · Strong understanding of eCommerce operations, digital marketing, and marketplace dynamics.

      · Hands-on experience with Coupang 1P or eTail (wholesale) business is a strong plus.

      · Highly analytical with the ability to interpret data and translate insights into actionable strategies.

      · Skilled in stakeholder management and cross-functional collaboration in fast-paced environments.

      · Excellent English communication skills (verbal and written) for global collaboration.

      · Team-oriented with strong interpersonal skills.

      · Preferred: Experience in FMCG, footwear, or fashion; offline sales background is a plus.

The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment.

 

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.

 

Job Category: Corporate

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