Manager, Digital Marketplace - Social Commerce
Broomfield, CO, US, 80021
At Crocs, Inc., every career offers a chance to make a real impact. No two journeys look the same. And that's exactly how we like it. Whether you’re welcoming customers into our stores, collaborating with global teams at our headquarters, or keeping operations moving at our distribution centers, your impact is real and valued. At Crocs, Inc. you’re not expected to fit a mold. You’re encouraged to break it and create something better.
Overview
Crocs is looking for an entrepreneurial Manager, Digital Marketplace – Social Commerce to lead our Social Commerce growth strategy across the North Americas region. This role will own the local Crocs social commerce strategy, developing platform partnerships, scaling creator programs, and building long-term growth opportunities. The Manager, Social Commerce will serve as a strategic lead for the region, combining marketplace expertise, data-driven insights, and strong partner relationships to grow the business and strengthen Crocs’ presence across social commerce platforms.
What You'll Do
- Lead the US TikTok Shop business strategy, execution, and growth roadmap aligned to enterprise and digital commerce priorities.
- Own day-to-day TikTok Shop operations including campaign planning, catalog, product launches, promotional execution, and performance optimization.
- Build and manage relationships with TikTok Shop and key social commerce platform partners to drive innovation and growth opportunities.
- Lead creator and affiliate commerce programs focused on scalable revenue growth and platform performance.
- Serve as the voice of creator and affiliate reporting and insights, translating performance trends and marketplace learnings into actionable recommendations.
- Partner with Marketing, Ecommerce, Merchandising, Planning, Operations, and Finance teams to support forecasting, inventory alignment, promotional planning, and operational execution.
- Own and report on key commercial KPIs including GMV, traffic, conversion, ROAS, affiliate productivity, and contribution margin.
- Drive testing and optimization across merchandising, product storytelling, creator performance, and social commerce conversion opportunities.
- Stay current on marketplace trends, platform updates, creator ecosystem developments, and emerging commerce capabilities.
What You'll Bring to the Table
- Bachelor’s degree or equivalent experience in Marketing, Business, Communications, Ecommerce, or related field.
- At least 5+ years of digital commerce experience, specifically in social commerce, marketplace, or affiliate commerce environments.
- At least 2+ years of leading others.
- Strong understanding of TikTok Shop Seller Center, creator ecosystems, affiliate marketing, and social-first conversion strategies.
- Experience managing cross-functional marketplace initiatives across marketing, merchandising, operations, and analytics teams.
- Strong analytical and strategic planning skills with the ability to translate marketplace and creator insights into action.
- Strong communication and stakeholder management skills with experience presenting performance updates and recommendations to leadership.
- Ability to thrive in a fast-paced, growth-oriented, and highly collaborative environment.
#LI-AE1
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: Manager, Digital Marketplace - Social Commerce
Salary or Pay Range: $110,000 - $125,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This organization participates in E-Verify.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Nearest Major Market: Denver