Creative Designer, GTM
Broomfield, CO, US, 80021
Overview
Crocs is looking for n Creative Designer, GTM to join our fast-paced, exceptionally talented and collaborative Global Creative Studio. The Designer will partner with senior creatives to conceptualize and execute seasonal campaigns across the Crocs mainline product portfolio. The Designer will interact with global cross-functional teams and will ideate new and innovative ways to combine marketing strategies and channel goals into compelling visual stories to elevate the overall creative. The Designer is responsible for the development of campaign guidelines and creative execution supporting all Crocs omnichannel marketing including email, website, app, paid social, display, retail and wholesale assets.
What You'll Do
- Translate the campaign creative briefs into innovative approaches to convey brand, product, or promotional stories through high-level strategic thinking
- Create innovative visual design across all customer touch-points, consistent with brand standards
- Collaborate with internal stakeholders to ensure that designs are consistent across campaigns
- Design visual systems that conform to channel layout best practices
- Design and build responsive site assets and other digital-friendly layouts
- Design and build retail assets, understanding and implementing print best practices
- Designing with accessibility and usability in mind
- Build reusable asset libraries including but not limited to the development of design systems including typography, color palette, graphic elements, grid systems and motion behaviors.
- Work on multiple concurrent projects while maintaining the highest standards of quality and creativity
- Ability to work under pressure and tight deadlines
- Successfully present creative work to internal and external stakeholders
- Ability to express creative strategic POV in a collaborative and professional manner
- Ability to professionally give and receive feedback
- Maintain a problem-solving and solutions-oriented mindset
- Deliver files efficiently, promptly, and within approved deadlines.
- Demonstrate a willingness to learn and be receptive to coaching.
- Support brand initiatives diligently, regardless of scope.
What You'll Bring to the Table
- Bachelor's Degree in Graphic Design or similar degree (i.e., Advertising Design or Communications Design)
- At least 2+ years related experience in advertising design
- Experience working at an advertising agency is a bonus
- Experience with Global brands
- Experience developing and implementing brand style guides
- Demonstrate an adept skill level with Figma and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Experience with digital design
- Experience with print design
- Experience with video and animation design is a bonus
- Experience on set photo and/or video production is a bonus
- Portfolio must demonstrate ability to marry creative concept to design
- *To be considered for this opportunity please submit a cover letter and provide a link to your portfolio.
The Company is an Equal Opportunity Employer committed to a diverse and inclusive work environment. We accept applications on an ongoing basis.
All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or disability, or any other classification protected by law.
Title: Creative Designer, GTM 
Salary or Pay Range: $75,000 - $85,000
Pay offered will vary based on job-related factors such as location, experience, training, skills, and abilities.
At Crocs, Inc. we believe in the power of a blend of in-person and virtual collaboration to drive creativity and strengthen relationships. Your participation in this flexible schedule plays a key role in building a connected and successful team. In-office requirements vary by our work personas: Resident (5 days), Collaborator (4 days), Connector (2-3 days), Explorer (fully remote). This role has been aligned to the Collaborator persona.
This position is eligible to participate in a company incentive program.
This position is eligible for company benefits including but not limited to medical, dental, and vision coverage, life and AD&D, short and long-term disability coverage, paid time off, employee assistance, participation in a 401k program that includes company match, and many other additional voluntary benefits.
The application window is 45 days, but applicants are encouraged to apply as soon as possible after the posting date in order to ensure optimal consideration. The posting will be removed if the job is filled before the application window deadline.
Job Category: Corporate
Nearest Major Market: Denver